• Increase font size
  • Default font size
  • Decrease font size

 

 
What is the #1 Job of
 
 
Marketing?

 

To Generate Leads - Period!

Okay, marketing does serve many roles in your business but it's main job is to bring you opportunities to make a sale. The problem starts when businesses forget this simple chore.

Marketing will only deliver the quality of leads that you allow it.

If you duct-tape market yourself using a hodge-podge of vendors separately you will get a very diverse quality of leads. Every business needs someone coordinating the entire user experience and brand message even if you have the best Insert-vendor-category-here (brand specialist, social media consultant, online business manager, web designer...)

Quality Leads Start with YOU!

When my clients are contacted for references they very honestly share that Paula gives homework!  I laugh about this because businesses think they can just hire any marketing organization or vendor and sit back waiting for the orders to come in.  

No matter whether we're doing one marketing project or many, we need to learn who you want as a client.  It's your choice - really.  That's why so many businesses flop around all over the Internet trying to find any client.  Our goal is to attract your ideal client.

Internet Marketing or Traditional Marketing - It's all too expensive if you don't have a quarterback.

Do you know your exact ROI on each marketing campaign? Why do you have a website? Do you really need a brochure? You still think that your copy is a client attraction tool?

No one should Fly Solo in today's confusing Marketing World.   

Too Busy Making Money to Market

Isn't that how it should be: you managing all the requests and someone else - a professional - keeping the phones ringing and your appointment book filled?

That's what we do best!

Outsourced Marketing Service

 

Marketing Project's Take Too Much...

Time, money, coordination, thought, decisions, etc. They do, when people without marketing background do them. Use our team of professionals, and get the entire job done with ease. 

 

Never-ending Lead Generation

Good marketing is ongoing. Without a long term plan for implementation you will just return to where you are today. 

Our clients all have ongoing maintenance consulting as part of their engagements. 

 

Get the "Best of Operation: Lead Generation" recordings and weekly marketing tips. Tell us about your interests below.

Connect with Paula on...

Paula Pollock's Facebook Profile
 
twitter
 
linkedin
 

Testimonials

Heard your teleclass yesterday and you are great. You talk fast enough for me(so many talk soooo slow!), start right in with content, and do provide content!  I have forwarded your link/blog to several people I know.

Joanne Victoria
http://www.JoanneVictoria.com
 


 

"I highly recommend Paula for your marketing needs. Paula is creative, pro-active, and efficient. Her enthusiastic attitude, willingness to think-out- of-the-box, and knowledge of using social media and the internet to promote your business, makes her an extremely valuable business resource!"

Meghan Mahler
Meghan Mahler Design
www.meghanmahlerdesign.com 


 

"Every week I learn something new and the goals set on these calls have had great increases in my business. This year is going to be one of my most profitable years thanks to you, your creative ideas and take-charge personality. The best thing that could have happened to me and my company was hiring you as my marketing director."
Monica Casale - President
Optimum Accounting
www.optimumaccounting.org


 
"Paula is a spitfire of a marketing consultant and that is exactly what I was looking for to help me find new ways to get my cafe into the public's eye. Her innovative tactics are clever and fun and have helped me find my target audience and get them coming back for more. This is THE time to be implementing a marketing plan and I'm glad I choose Paula to help me plan and implement mine."
Sue Older-Mondeel
SadieDey's Cafe
"You've gotta eat, Kids gotta play!"
510-601-REST (7378)

 

"I was on your USP call and wanted to tell you how great I thought it was!  There are so many informational teleclasses out there that don't really give you a lot of info, its more hype to drum up business.  But your class was chock full of great marketing information.  As someone who is just starting my own business, I know I will do the work that you laid out for determining my USP."

Stephanie Osborn


 

Download of the Month

 Blogging for Leads

The Low Cost, High Visibility Way to Double, Even Triple Your Client Base

Download Audio

...to listen to this information-packed recording